WHAT ABOUT THE METROSEXUALS?

Added by admin on May 3, 2012.
Saved under Letters to the Editor

April 12, 2012

To the Editor:
I have reviewed Mark McCormack’s book, “The Declining Significance of Homophobia” (“A Promising Report Card,” by Yoav Sivan, Apr. 11-24). What I found “surprising” about it was how he ignores completely the importance of metrosexuality, which has shifted men’s behaviours massively, and not just recently –– but since the ‘70s, ‘80s, and ‘90s.

The work of Mark Simpson, who coined the term metrosexual in 1994 is absolutely crucial to McCormack’s research. Simpson has been writing for years on how young men now enjoy fashion, looking at themselves and each other in a way that has shifted their identities.

I recommend Simpson’s 2011 book “Metrosexy” on this point.
Dr. Elly Tams

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